{"title":"Salon Conversion Programme","description":"\u003cp\u003eSwitch your salon to one complete professional system.\u003c\/p\u003e","products":[{"product_id":"salon-conversion-essential","title":"Salon Conversion: Essential (1 chair: 61 items)","description":"\u003cp\u003e\u003cstrong\u003eThe smallest complete way to move one chair onto one professional Dana system: lamp, tools, prep, base, builder, top and a working colour library.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWhat is inside the one chair setup:\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eEquipment, per chair\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/uv-led-nail-lamp-white\"\u003eUV\/LED Nail Lamp\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/manicure-hand-rest-black\"\u003eManicure Arm Rest\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/tool-set\"\u003eTool Set\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/dust-brush\"\u003eDust Brush\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/cuticle-pusher-dual-pro-1\"\u003eCuticle Pusher Dual Pro\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/nail-file-100-150-copy\"\u003ePremium Half Moon Nail File 150\/180\u003c\/a\u003e x 10\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/nail-buffer-180-240\"\u003eNail Buffer 180\/240\u003c\/a\u003e x 5\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/dana-professional-100-lint-free-wipes\"\u003e100% Lint-free Wipes\u003c\/a\u003e x 2\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eCore system\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/matte-top-coat-15ml-copy\"\u003eDehydrator\u003c\/a\u003e x 2\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/1st-dehydrator-15ml-copy\"\u003ePrimer\u003c\/a\u003e x 2\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/coloured-top-coat-05-15ml\"\u003eCrystal Top Coat\u003c\/a\u003e x 2\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/flake-top-coat-03-15ml-copy\"\u003eMatte Top Coat\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/pure-base\"\u003ePure Base\u003c\/a\u003e: 3 shades, 3 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/magic-biab\"\u003eMagic BIAB\u003c\/a\u003e: 3 shades, 3 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/cuticule-oil-apple-levander-lemon-peach-strawberry\"\u003eCuticle Oil\u003c\/a\u003e: 2 shades, 2 units\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eColour library\u003c\/strong\u003e: 24 \u003ca href=\"\/ro\/collections\/move-on-gel-polish\"\u003eMove On\u003c\/a\u003e gel polish shades. The exact shades are agreed with you during your salon audit.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIncluded with the programme\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eExisting stock taken into account in your conversion proposal\u003c\/li\u003e\n\u003cli\u003eConversion training for your team\u003c\/li\u003e\n\u003cli\u003eStandard account support\u003c\/li\u003e\n\u003cli\u003ePersonalised salon catalogue available as an option\u003c\/li\u003e\n\u003cli\u003ePayment options discussed during your salon audit\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSizes\u003c\/strong\u003e: choose 1, 2 or 4 chairs. Equipment per chair grows with the number of chairs, the colour library stays shared and core stock grows with your team. For 6 chairs or more, tell us in the application form and we will build the setup with you.\u003c\/p\u003e\u003cp\u003eHEMA free and TPO free, like the rest of DANA.\u003c\/p\u003e\u003cp\u003e\u003csmall\u003e\u003cem\u003ePlaces in the programme are confirmed by our team after a short review of your salon.\u003c\/em\u003e\u003c\/small\u003e\u003c\/p\u003e","brand":"Dana Professional","offers":[{"title":"1 chair","offer_id":66301045473629,"sku":"SALON-ESS-1","price":460.0,"currency_code":"GBP","in_stock":true},{"title":"2 chairs","offer_id":66301045506397,"sku":"SALON-ESS-2","price":740.0,"currency_code":"GBP","in_stock":true},{"title":"4 chairs","offer_id":66301045539165,"sku":"SALON-ESS-4","price":1150.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1031\/4429\/2701\/files\/salon-essential-v2.jpg?v=1792752447"},{"product_id":"salon-conversion-complete","title":"Salon Conversion: Complete (1 chair: 153 items)","description":"\u003cp\u003e\u003cstrong\u003eA full working setup for the chair and a large colour library, with limited reserve stock so you do not stop trading when a core product runs low.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWhat is inside the one chair setup:\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eEquipment, per chair\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/intelligent-lamp\"\u003eIntelligent UV\/LED Nail Lamp\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/manicure-hand-rest-black\"\u003eManicure Arm Rest\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/tool-set\"\u003eTool Set\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/dust-brush\"\u003eDust Brush\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/cuticle-pusher-dual-pro-1\"\u003eCuticle Pusher Dual Pro\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/cuticle-nippers\"\u003eCuticle Nipper\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/long-oval-brush\"\u003eGel Brush Long Oval\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/long-oval-brush-copy\"\u003eGel Brush Oval 6\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/oval-6-brush-copy\"\u003eAcrygel Brush Kolinsky #8\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/nail-file-100-150-copy\"\u003ePremium Half Moon Nail File 150\/180\u003c\/a\u003e x 20\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/nail-buffer-180-240\"\u003eNail Buffer 180\/240\u003c\/a\u003e x 10\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/dana-professional-100-lint-free-wipes\"\u003e100% Lint-free Wipes\u003c\/a\u003e x 4\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eEquipment, shared\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003e\n\u003ca href=\"\/ro\/products\/dust-collector-set\"\u003eDust Collector Set\u003c\/a\u003e x 1\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eCore system and reserve\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/matte-top-coat-15ml-copy\"\u003eDehydrator\u003c\/a\u003e x 5\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/1st-dehydrator-15ml-copy\"\u003ePrimer\u003c\/a\u003e x 5\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/coloured-top-coat-05-15ml\"\u003eCrystal Top Coat\u003c\/a\u003e x 5\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/flake-top-coat-03-15ml-copy\"\u003eMatte Top Coat\u003c\/a\u003e x 2\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/crystal-top-coat-15ml-copy\"\u003eFlake Top Coat 01\u003c\/a\u003e x 2\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/pure-base\"\u003ePure Base\u003c\/a\u003e: 3 shades, 6 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/bonbon-base\"\u003eBonbon Base\u003c\/a\u003e: 3 shades, 6 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/magic-biab\"\u003eMagic BIAB\u003c\/a\u003e: 4 shades, 8 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/camouflage-biab\"\u003eCamouflage BIAB\u003c\/a\u003e: 2 shades, 4 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/cuticule-oil-apple-levander-lemon-peach-strawberry\"\u003eCuticle Oil\u003c\/a\u003e: 3 shades, 6 units\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eColour library\u003c\/strong\u003e: 60 shades: 48 Move On plus 12 from the Diamond, Mermaid, Ruby and Cat Eye ranges. The exact shades are agreed with you during your salon audit.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIncluded with the programme\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eExisting stock taken into account in your conversion proposal\u003c\/li\u003e\n\u003cli\u003eConversion training for your team\u003c\/li\u003e\n\u003cli\u003ePersonalised Dana x Salon catalogue and colour chart\u003c\/li\u003e\n\u003cli\u003eCo-branded salon assets\u003c\/li\u003e\n\u003cli\u003ePriority replenishment\u003c\/li\u003e\n\u003cli\u003eDiscount on Dana certification\u003c\/li\u003e\n\u003cli\u003ePriority account support\u003c\/li\u003e\n\u003cli\u003ePayment options discussed during your salon audit\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSizes\u003c\/strong\u003e: choose 1, 2 or 4 chairs. Equipment per chair grows with the number of chairs, the colour library stays shared and core stock grows with your team. For 6 chairs or more, tell us in the application form and we will build the setup with you.\u003c\/p\u003e\u003cp\u003eHEMA free and TPO free, like the rest of DANA.\u003c\/p\u003e\u003cp\u003e\u003csmall\u003e\u003cem\u003ePlaces in the programme are confirmed by our team after a short review of your salon.\u003c\/em\u003e\u003c\/small\u003e\u003c\/p\u003e","brand":"Dana Professional","offers":[{"title":"1 chair","offer_id":66301045604701,"sku":"SALON-COM-1","price":1295.0,"currency_code":"GBP","in_stock":true},{"title":"2 chairs","offer_id":66301045637469,"sku":"SALON-COM-2","price":1800.0,"currency_code":"GBP","in_stock":true},{"title":"4 chairs","offer_id":66301045670237,"sku":"SALON-COM-4","price":2880.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1031\/4429\/2701\/files\/salon-complete-v2.jpg?v=1792752450"},{"product_id":"salon-conversion-dana-partner","title":"Salon Conversion: Dana Partner (1 chair: 281 items)","description":"\u003cp\u003e\u003cstrong\u003eA full conversion: every current Dana shade, complete equipment, reserve stock and the partner benefits that keep your salon supplied.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWhat is inside the one chair setup:\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eEquipment, per chair\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/intelligent-lamp\"\u003eIntelligent UV\/LED Nail Lamp\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/manicure-hand-rest-black\"\u003eManicure Arm Rest\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/tool-set\"\u003eTool Set\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/dust-brush\"\u003eDust Brush\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/cuticle-pusher-dual-pro-1\"\u003eCuticle Pusher Dual Pro\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/cuticle-nippers\"\u003eCuticle Nipper\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/long-oval-brush\"\u003eGel Brush Long Oval\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/long-oval-brush-copy\"\u003eGel Brush Oval 6\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/oval-6-brush-copy\"\u003eAcrygel Brush Kolinsky #8\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/kolinsky-8-brush-copy\"\u003eAcrygel Brush Kolinsky #10\u003c\/a\u003e x 1\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/nail-file-100-150-copy\"\u003ePremium Half Moon Nail File 150\/180\u003c\/a\u003e x 30\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/nail-buffer-180-240\"\u003eNail Buffer 180\/240\u003c\/a\u003e x 10\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/dana-professional-100-lint-free-wipes\"\u003e100% Lint-free Wipes\u003c\/a\u003e x 6\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eEquipment, shared\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003e\n\u003ca href=\"\/ro\/products\/dust-collector-set\"\u003eDust Collector Set\u003c\/a\u003e x 1\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eCore system and reserve\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/matte-top-coat-15ml-copy\"\u003eDehydrator\u003c\/a\u003e x 8\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/1st-dehydrator-15ml-copy\"\u003ePrimer\u003c\/a\u003e x 8\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/coloured-top-coat-05-15ml\"\u003eCrystal Top Coat\u003c\/a\u003e x 8\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/flake-top-coat-03-15ml-copy\"\u003eMatte Top Coat\u003c\/a\u003e x 4\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/products\/crystal-top-coat-15ml-copy\"\u003eFlake Top Coat 01\u003c\/a\u003e x 4\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/pure-base\"\u003ePure Base\u003c\/a\u003e: 5 shades, 10 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/bonbon-base\"\u003eBonbon Base\u003c\/a\u003e: 5 shades, 10 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/magic-biab\"\u003eMagic BIAB\u003c\/a\u003e: 6 shades, 12 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/camouflage-biab\"\u003eCamouflage BIAB\u003c\/a\u003e: 4 shades, 8 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/creme-gels\"\u003eCrème Gel\u003c\/a\u003e: 4 shades, 8 units\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/ro\/collections\/cuticule-oil-apple-levander-lemon-peach-strawberry\"\u003eCuticle Oil\u003c\/a\u003e: 3 shades, 12 units\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eColour library\u003c\/strong\u003e: All 132 current \u003ca href=\"\/ro\/collections\/gel-polish-copy\"\u003egel polish\u003c\/a\u003e shades. The exact shades are agreed with you during your salon audit.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIncluded with the programme\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eExisting stock taken into account in your conversion proposal\u003c\/li\u003e\n\u003cli\u003eConversion training for your team\u003c\/li\u003e\n\u003cli\u003ePersonalised Dana x Salon catalogue and colour chart\u003c\/li\u003e\n\u003cli\u003eCo-branded salon assets\u003c\/li\u003e\n\u003cli\u003eCore Stock Protection: priority supply of the 20-50 products your salon cannot run without\u003c\/li\u003e\n\u003cli\u003eEnhanced certification benefits\u003c\/li\u003e\n\u003cli\u003eDedicated account manager\u003c\/li\u003e\n\u003cli\u003eStandard payment option for approved salons\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSizes\u003c\/strong\u003e: choose 1, 2 or 4 chairs. Equipment per chair grows with the number of chairs, the colour library stays shared and core stock grows with your team. For 6 chairs or more, tell us in the application form and we will build the setup with you.\u003c\/p\u003e\u003cp\u003eHEMA free and TPO free, like the rest of DANA.\u003c\/p\u003e\u003cp\u003e\u003csmall\u003e\u003cem\u003ePlaces in the programme are confirmed by our team after a short review of your salon.\u003c\/em\u003e\u003c\/small\u003e\u003c\/p\u003e","brand":"Dana Professional","offers":[{"title":"1 chair","offer_id":66301045703005,"sku":"SALON-PAR-1","price":2390.0,"currency_code":"GBP","in_stock":true},{"title":"2 chairs","offer_id":66301045735773,"sku":"SALON-PAR-2","price":3540.0,"currency_code":"GBP","in_stock":true},{"title":"4 chairs","offer_id":66301045768541,"sku":"SALON-PAR-4","price":5270.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1031\/4429\/2701\/files\/salon-partner-v2.jpg?v=1792752453"}],"url":"https:\/\/danaprofessional.com\/ro\/collections\/salon-conversion-programme.oembed","provider":"Dana Professional","version":"1.0","type":"link"}